Client Spotlight: Robin Dishon, Sr Copywriter and Award-Winning Journalist

Project Scope

  • Desktop and Mobile-Optimized Website built on Wix.com

  • 5 Day Turnaround

  • Up to 5 pages included, unlimited portfolio pages

  • Resources & 1:1 Tutorial for DIY site maintenance

  • SEO Strategy

  • Copywriting for all pages

  • Image recommendations

  • Contact Form + Social Sharing Set Up

  • 2 Revisions

  • Site Launch Promotion on MWE Networks


Why Outsource Web Design?

Robin Dishon has been producing digital content since 1997 for notable brands like Intuit, Microsoft, and The LA Times. But Robin’s portfolio website had fallen out of date, and with her self-described limited experience with Wordpress, updating the old site was a tedious and unenjoyable task she preferred to outsource. “I’m a wiz with words,” she told me, “but building websites…not so much!”

The old Wordpress site was not mobile optimized, no longer in keeping with modern design trends, and lacked the overall flair and sense of professionalism needed to wow prospective clients and encourage brands to contact Robin for copywriting services. Additionally, Robin was enthusiastic about switching to a platform that was more DIY-friendly, and low maintenance. This would allow her to save on long-term monthly site maintenance fees and feel confident making updates herself.


Why MWE Creative?

As a digital marketing writer, I know the importance of a well-designed, eye-catching website. When I reviewed Meg’s portfolio and spoke to her by phone about updating my old Wordpress site, I knew she was the right person for the job—someone with experience, great taste and the ability to communicate effectively. Working with Meg has been a pleasure, from our initial emails and conversations through multiple “touch-base” reviews. She is extremely knowledgeable about best practices, design trends and web usability, and I was impressed by the quality and speed of her work. I’m delighted with the beautiful, functional website Meg has created for me and happy to give her my highest recommendation.
— Robin Dishon

After a preliminary phone consultation and a few emails back and forth (this is during COVID-19, afterall, and unfortunately, I can’t offer in-person meetings at this time), Robin was swayed based on my track record of elegant, minimalist websites and a shared love of the Point Loma community, of which we are both active members. Robin was also compelled by the understanding that I provide a 1:1 experience for clients and a faster than average turnaround time for the completed website.

Working with Robin was a Pleasure

As an award-winning feature writer and a web content specialist since 1997, Robin knows how to combine words, imagery and design to connect with customers and increase conversions.

For the last seven years, she has specialized in cybersecurity marketing and demand generation at ESET North America, a global software corporation, as the senior copywriter. Robin’s career also encompasses writing about food, wine, books, people and travel, including 10 years as a restaurant critic at the San Diego Union-Tribune and San Diego Magazine.

As a professional author, her work has appeared online and in print in publications including Elle, the Los Angeles Times, Wine.com, MSN.com, San Diego Magazine and numerous travel guidebooks.

Visit Robin’s website at RobinDishon.com


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